Ludovic Drouineaud is a Creative and Image Director who has achieve numerous award-winning creatives for some of the most prestigious brands in the luxury industry.
After his graduation in Art Direction in Paris at renowned school Penninghen, Ludovic was awarded a Master’s Degree in Photography and Film from the School of Visual Arts in New York. Starting his career in the art & culture sector working for Musée d'Art Moderne de la Ville de Paris, Palais de Tokyo and Centre Pompidou and then in the music industry as Creative Designer at MTV - Music Television in New York, Ludovic quickly transitioned into the Luxury field. In the decade that followed, Ludovic lead the creative direction and high end branding for numerous internationally renowned luxury brands including Louis Vuitton, Hermes Parfums, Parfums Christian Dior, Lancôme, Panerai, Moet-Hennessy, Lanvin, Marc Jacobs, Takashimaya New York, Tiffany&Co., among others.
Ludovic Drouineaud worked as Creative Director at Louis Vuitton Paris for 8 years where he enriched and consolidated the Louis Vuitton visual identity interacting at multiple touch points of the brand.
Between 2014 and 2019, Ludovic were responsible to translate the spirit of the NARS Cosmetics brand into the digital world and add a twist of luxury. Conceptualized and developed all major Global Digital Media Campaign through Films, Photography, Social media Content, digital Awareness, Consideration and Conversion assets. As well as concept and creative of Visual Merchandising, Event, E-commerce, and Product Packaging.
Since 2019, Ludovic has joined Make Up For Ever in Paris to entirely shake and shift the brand Image for a full 360 worldwide change.